9/28/2023 0 Comments Amazon drone delivery hoax![]() ![]() UPS, on the other hand, has applied its logistics expertise in delivering prescription medicines to elderly communities in Florida while their partners look to certify their systems. The question, really, is would you rather be a supply-chain company looking to integrate a technology or a tech company looking to create and refine one piece of an entire logistics network? To date, Google’s delivery network has focused on tests with small businesses – most notably burritos and dog food delivery in Australia, baked goods in Finland, and recently groceries in the United States. UPS and Amazon are their own customers when it comes to drone delivery. Google, on the other hand, needs to partner with businesses outside of the standard Amazon or UPS delivery network for drone delivery. UPS and Amazon have huge logistics networks and existing demand, Google doesn’t. While UPS will be reliant on portfolio companies to perform and achieve certifications, treating a drone like a truck to optimize how it is used may be the right play.Ģ. By partnering they have been able to reduce their risk exposure, influence design through adoption, and focus on what they do best: meet the needs of their customers. UPS, on the other hand, has found value in partnering with innovative startups that they have invested in like Matternet, Wingcopter, and Zipline. This has the benefit of allowing exactly the type of aircraft changes they need, ensuring streamlined development processes, and rapid evolution to meet their needs. They also continue to develop the connective technologies that will maintain and manage their operation. Both Amazon and Google, tech companies at heart, have developed their own hardware from the beginning and continue to develop and attempt to certify their aircraft internally, creating tighter innovation processes and quicker evolution. Hardware, as they say in Silicon Valley, is hard. Choosing to build your own drone is risky. The following three distinctions between the leading companies in the US offer insights into who wins and loses the race for delivery domination.Īmazon and Google build their own drones, UPS doesn’t.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |